Fundraising Music Events

How to podcast for musicians

podcast-icon-3

What is podcasting?

Podcasts are episodic series of digital audio files which users can subscribe to much like you subscribe to blogs. In fact often podcasts are distributed through a blog. You can either instruct your reader to download new podcasts whenever they become available or manually choose which podcasts you want to download by clicking a link to the audio file. These files can then be listened to on your computer or you can transfer them to your portable player (Ipod, smartphone or Iphone) to listen to later.

Why musicians should podcast? 

why

The music industry is getting tougher and music CDs don’t sell as much as they used to or won’t sell without some prior promotion. Musicians may struggle not only to promote their music but also to make profits from it. Of course, one of the ways to generate revenue is to organise concert tours. But how can musicians spread the word about their music?

You’ll all heard that online promoting is a great way to reach your audience but how can you make them want to listen to you more or buy from you? Where can you start?

In our digital area, it’s not only important to share your music on your social media accounts, naming Facebook, Twitter, Soundcloud, Youtube but how can you get people to pay a fee to access to your music?

Don’t overdo with putting all your videos or soundtracks on Youtube or Soundcloud! Indeed, short teasers should be enough to attract your audience! Instead, what about investing time into podcasting? But how can you generate both interest and revenue from it?

Here are few ways you can do so as an independent artist:

http://www.feedforall.com/musicians-should-podcast.htm

But why podcasting can be a better format than other online promotional formats? 

what_is_podcasting

Podcasting allows you to have a more intimate relationship with your audience and can easily mimic or replace radio broadcasting. Podcasts are Portable On Demand media, that is to say, that they are portable and accessible on-demand for your listeners or watchers. Your podcasts can be subscribed to, paid for to access them and downloaded through various programs and devices.

However, do bear in mind that there are limitations you need to be aware of when podcasting!

Indeed, you will need to remember not to copyright any other artists’ work. For that, you may learn a bit the basic copyrights legal requirements to follow:

https://create.blubrry.com/manual/about-podcasting/legal-issues/

Now want to get started with podcasting?

podcast equipment

Remember to be correctly equipped!

Here are few must-haves to get you started:

This guide will help you get started with basics if you are new to podcasting and are on a low budget!

https://www.thepodcasthost.com/wp-content/uploads/2012/02/How-to-Podcast-The-Podcast-Host.pdf

 

MusicMarketing

But keep in mind that you will need to work on few marketing techniques in order to increase the visibility of your podcasts! Daniel J. Lewis, podcasting industry expert can help you launch and improve your own podcasts (note he isn’t affiliated with Audacity). Have a read at his podcasting tips:

https://theaudacitytopodcast.com/does-seo-really-matter-in-podcasting-tap179/

Finally, do you want to follow musicians’ DIY podcast?

diy

Look no further! CD Baby has compiled for you a list of different pod-casters giving you tips on how to use podcasts to promote your music and generate revenue from it!

http://cdbabypodcast.com/

Let me know if you have further questions? I’ll be happy to look for the answers for you!

Fundraising Music Events

Celebrity fundraising for events

If you are looking to organise a fundraising event on a grand scale by hiring a celebrity, – be it a famous local artist, a well-known Entrepreneur, a sports figure or else – I have gathered for you few tips to help you reach out these celebrities. However, if this is something you deem too difficult to do, be aware that there are agencies who can do the work for you!

First of all, be aware it has a cost, so try to choose carefully which celebrity you want to invite to your event and find innovative ways to avoid unnecessary additional expenditures.

These articles should give some valuable tips on how to approach any kinds of celebrity:

http://www.insidebusiness360.com/index.php/celebrities-and-charity-fund-raising-how-to-get-the-stars-to-your-event-2-32568/

http://www.asianamericangiving.com/fundraising_development/

Secondly, you can also decide to use a crowd fundraising website to raise funds through celebrities and spread the words about it on social networks, like this one:

http://www.crowdrise.com/celebrity-for-charity

Thirdly, if you are looking for an Asian star with worldwide reputation, you may want to check the names’ list on this page:

http://chineseculture.about.com/cs/malecelebrities/

However, you may opt to outsource the celebrity search to an agency like CTI and AAT:

http://www.celebritytalent.net/events/index.php

http://asianactiontalent.com/About_Us/home.htm

Finally, if after weighting all the pros and cons of bringing a celebrity to your event, you realise this project idea is beyond your budget, you may simply want to sell off some of our celebrities belongings or look for other innovative fundraising events ideas. If that’s the case, I recommend you to check out this link:

http://www.fundraiserhelp.com/charity-events.htm

Do you have any other ideas to share with us ? Do you have any recommendations to make based on your experience ? If so, leave a comment in the box below!